In his address to Twitter employees, Elon Musk noted that the majority of advertisers leaving the social network and a certain amount of debt could lead to Twitter's bankruptcy. To avoid bankruptcy, Musk is not only going to make changes in the company's business. So, in order to stabilize the company's situation, he also aimed to use his own funds. It should be noted that Musk sold some of his Tesla shares for this purpose. However, the company's top; level executives continue to leave Twitter. One of the targeted measures to stabilize the financial flow of the social network was to reduce the number of social network employees by 2 times.
This week, information security specialist Lea Kissner, Damien Kieran, who was responsible for data security, and a number of other important employees left Twitter. Such senior employees leave at a bad time for the company. Twitter also has significant financial debt, the report said. Therefore, in his address to the company's employees, Musk noted the importance of the Twitter Blue subscription, which is sold at a monthly price of $8, to be quickly distributed among users. According to him, this in turn will allow to reduce the dependence on advertisers to a certain level and increase the income from subscriptions by 50%.
